The marketing team at Kwik Trip has been working overtime recently. Not only did the convenience store roll out some 'key' lip balm flavors recently, more on that here, but now they surprised everyone with a new logo, just like Walmart, well sort of.

Seriously the folks in the marketing department at Kwik Trip know how to stay in the headlines. Just a few days after Walmart rolled out its new logo, which contained a slightly darker shade of blue and yellow/gold, as well as a more 'rounded' interior design, that had most of the internet trolling the big box retailer.

Image Credit: Walmart Press Center
Image Credit: Walmart Press Center
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Not to be outdone the team at Kwik Trip must have pulled an all nighter as this afternoon they posted the new logo!

Image Credit: Kwik Trip via Facebook and Paul Shea/TSM
Image Credit: Kwik Trip via Facebook and Paul Shea/TSM
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I don't know about you but I think we got rick-rolled.

Maybe the red is a little darker/redder? Is the white of the logo a little 'whiter'?

If you still haven't got it figured out yet, Kwik Trip was just goofing on us, which is fantastic that a company like Kwik Trip is comfortable enough to put on a pair of clown shoes and have a laugh at their own expense.

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Unlike the logo change/refresh, which is UNBELIEVABLE, the lip balm is legit, you can learn more about that, and other fun and different products by following the convenience store on social media, it's worth the time, as I always seem to smile after seeing what they post.

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