Sanford Sign on Side of Target Center to Come Down
MINNEAPOLIS (AP) – A big ad for Sanford Health that had the Minnesota Twins crying foul when it appeared on the side of Target Center is coming down.
When Target Corp. renewed naming rights to the Timberwolves arena in September, the Minneapolis-based retailer also gained access to the area Twins fans see from inside Target Field.
The large, illuminated ad for Sanford Health, a nonprofit health system based in the Dakotas, drew criticism from civic leaders when it appeared last year – just in time for the Twins’ home playoff games.
Timberwolves president Chris Wright says the Sanford sign will be down Oct. 31.
Now, it’s up to Target to decide what people sitting inside will see when they look out. Spokeswoman Jessica Carlson says the retailer is “continuing to evaluate that space.”
(Copyright 2011 by The Associated Press. All Rights Reserved.)